Roofing sites over-index on before/after photos. Those photos do not travel into an AI Overview. The sentences that do travel are: pitched vs flat, tiles vs slate, whether scaffolding is itemised, whether you write insurer notes.
Redland Ridge Roofing on this site is the worked example: Bristol, pitched and flat, surveys by appointment. Copy the discipline, not the name.
What the pack contains for roofers
- Materials and roof types you take on
- Survey vs repair vs full replace, distinguished
- Whether storm reports are offered
- A single city or county, not 'nationwide'
Examples
- Bristol roofing company/p/bristol-roofing-company
- Leeds plumber/p/leeds-emergency-plumber